Thinking about starting a podcast for your business or organisation?

You need The Deep Niche Podcast System

Free online training [on demand]

Most "start a podcast" advice skips straight to the microphone. But for businesses and organisations operating in a specialised field, the strategic groundwork matters just as much as the recording.

Starting a podcast because you feel like you should is very different from starting one because you know exactly what you want it to do for your business.

Podcast strategist Ellen Ronalds Keene breaks down The Deep Niche Podcast System — a framework for approaching your podcast with clear goals, a defined place in your industry, and a plan that outlasts the first ten episodes.

What you'll learn

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What makes a deep niche podcast a strategic business asset

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The questions to answer before you record a single episode

How to approach podcasting in a way that aligns with your actual business goals

About your host

Ellen Ronalds Keene is a podcast strategist and producer and the creator of The Deep Niche Podcast System — a framework for businesses and organisations in specialised fields who want to build podcasts that work as long-term strategic assets.

As the founder of PERK Digital, Ellen works with a small number of clients at any one time, bringing together strategy, production, and editorial thinking to create content that builds authority over time.

Based in Toowoomba, QLD, Ellen also hosts the Teacher Wellbeing Podcast, now in its tenth season.

10

Years in podcasting

800+

Episodes produced

31

Podcasts supported